Our mission is to build, maintain, protect and monetize our athletes' brands.
Paragon's marketing team provides a comprehensive and custom strategic marketing plan for each client, and includes brand management, PR, social media, community relations and sponsorship services.
We create social media strategies and individualized plans to grow the athlete's audience.
We identify local charities which the athlete can associated with and create impactful community programs.
Our in-house PR team engages with local and national media, and works with team and league PR executives to create strategic PR plans.
We create extensive target sponsor lists and identify decision makers at each target company. We reach out to them with custom collateral that highlights the athlete's brand and community engagement.
Paragon's marketing team has created numerous business opportunities and "Legacy Projects" for individual clients.